SMME Solutions

Market Research Solutions for Small Business


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Masutane Academy

SMMEs: We’re here to help

This is how we do it

Masutane Academy has something for everyone

Workshops

Talks

Mentorship

e-Learning

Courting
“Let’s think of Market Research in the context of courting someone.
In pursuit of these important relationships in our lives we embark on research journeys all the time.”
VISION
To be a market research agency that develops greater market research capacity in knowledge and skill amongst market research practitioners and SMMEs
MISSION
Masutane Academy offers digital and blended learning opportunities to market research professionals and SMMEs to increase consumer awareness, client satisfaction and business success.
Vision & Mission

Masutane Academy Offers

On-line course in market research, accessible on mobile app and web

Virtual course in moderating for continuous improvement for market researchers

Accreditation on completion of programmes

Interactive and interesting to keep the learning engaging

Additional learning resources

Creation of supportive communities

Mentorship

Affordability

Market Research Course for SMMEs

Born out of a PASSION for building successful SMMEs, knowing that SMMEs are the lifeblood of any economy.

Every successful business began as a small one! What helps are skills, tools, information and support.
Market research in particular, is critical to the growth and development of SMMEs.
It Informs:
  • Product development
  • Identifying and servicing the business’s target market
  • Customer engagement
  • Adapting to changing environments and markets.


Market Research Course

Market Research Moderator Course

Become a more effective Moderator with our Moderator Skills Development Course

Masutane has expanded its Academy to include a programme dedicated to enhancing the knowledge and skills of moderators.
The programme is based on current needs and requirements, is highly practical and will significantly increase the moderators’ expertise.
The content of the programme covers:
  • Unpacking moderation and moderator roles
  • Stages of moderation
  • Engaging consumers
  • Moderator do’s and don’ts
  • Empathy in moderation
  • Moderator techniques and tools


Market Research Moderator Course

Do you have any questions? If so, we’d love to hear from you.

Feel free to contact us to discuss your needs.


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